Monday, 21 January 2013

Final Major Project

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For my final major project I propose to create a new colour palate and advertising campaign for the Victoria’s Secret 2014 annual makeup collection. This project will consist of a small trend package to determine the colour palate for the 2014 collection. It will also produce three in store advertising boards, a look book that will showcase the beauty looks and colour palates, a leaflet that would be handed out in store as promotional material to advertise the range and a mock up of a billboard that would be featured throughout London.

This journal will document my reflections and research throughout the production of this project until I reach the final outcome.

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